1000 Ways to Make Money Online

or something like that

13. Make Money with Squidoo

Squidoo is another one of the web 2.0 websites that allow you to create a webpage using a whole host of different modules. The idea of making money with Squidoo is that you write a website (called a lens) that is based around a product or potentially an ad and try to get web traffic to your lens. The reason to use Squidoo used to be based on the fact that they ranked well with Google without much work if any. You could put together a lens with an unbelievably big link (or picture as a link) and it would redirect them to an affiliate product. So tons of people would sign up for the usual (hair loss, weight loss, acne) affiliate programs, generate a keyword based lens (that looked like it took 5 minutes to make) and because of Squidoo’s clout they would be getting traffic instantly. The obvious problem is that it didn’t provide anything to the user and once Google caught on they smacked Squidoo around. Now to make money with Squidoo you have to play a bit of a diffrent game.

More about How to Use Squidoo


The Squidoo setup is very similar to Hubpages in that you have a handful of different modules such as the usual (text, video, slideshow, amazon) in addition to others that are meant to engage readers (such as polls, surveys, customizable lists). You can arrange them anyway you want with the idea that you want to get people to care what’s on your page. I think because Squidoo got smacked around, they want you to create elaborate lens that both have meaningful content and are engaging (hence the different modules). Using Squidoo’s modules is a little bit clunky, where you have a standard setup that they provide (often with modules you don’t want) and if you want to add more modules you have to order them up on the side menu and then the page will reload. With Hubpages it’s much easier to move the modules around and a lot faster. Also anytime you need to reorder the modules the page gets reloaded adding to the time it takes to get the setup you want. What’s nice about Squidoo is that you can create a clickable image that will take the user to an affiliate product. For whatever reason people like clicking on pictures; especially when they’re told to do so. You do get a small revenue share from the advertising but it’s really meager and not worth focusing on. Unless you have 50 to 100+ lenses don’t plan on seeing much cash.

I’ve found that Squidoo can be picky about your lenses especially if they’re low on content. They will publish 300 word articles as lenses but they poke and prod you to make it more user-friendly. I think there’s some merit to this as the small crappy lenses I’ve put out have gotten shit for traffic, while the ones I spend some time formatting do a little better. You should definitely play around with the layout, but if you’re interested the layout I’ve had the most success with is as follows:

  • Stupid Squidoo header that’s already up there. Use the Table of Contents or not; I usually don’t. I do try to add my intro paragraph and some cheesy stock picture. If I’m using the lens for only a backlink I’ll put a link in the intro paragraph.
  • Another text module with some decent text. I try to make it 150 – 200 words if I can. Definitely put a picture with a link to whatever product you’re selling and add some instructions such as “Click Image for More Information” or “Click Image to Buy INSERTPRODUCTNAME”. Almost all of my success has been with the Amazon Associates program and it’s easy to find a product or a range of products that you can redirect to.
  • Add an Amazon module and just type in the product keyword and let Amazon choose the products. You probably won’t get many people clicking on this module, but it makes Squidoo happy and there’s always a chance.
  • Add another text module. More substance maybe another link
  • Swipe a youtube video on the subject. It takes two seconds and adds some legitimacy
  • You can try an RSS feed if you already have hubs on the subject
  • keep the comment or guestbook module. People responding is free fresh content even if it’s just, “great lens. Keep up the good work.” Google loves updated content.

That’s more or less how I lay out my lenses give or take a module or two. Most of the lenses I create nowadays are solely for backlinks. There are a few lenses that I’ve had some success with that I made a long time ago that just started getting traffic a few months back. These lenses were product review type lenses where I took a topic (say bmx bikes) and did a brief review of 5-8 different bmx bikes. These were basically rewrites of the description plus a little bit of commentary peppered in that I got from the reviews. Each module had a picture link and a “Click Here to buy” link that was redirected to an aStore (amazon store) that I was just sort of dicking around with at the time. I didn’t keep very good tabs on it but I found that I kept seeing a “bike” that I hadn’t really been promoting show up in my Amazon reports. Whether or not the aStore format or the lens format (or some combination) was the key I don’t know, but the small amount of traffic I was getting certainly converted well. Just something to think about.

Making Money with Squidoo


Now that I’m nearing the 1K/month mark, I feel a little more confident in saying I know how to make money with Squidoo and the other Web 2.0 properties. Squidoo by itself isn’t that great, especially compared to where it once was, but when used in conjunction with Hubpages, Infobarrel and some of the other sites (and of course time) it all adds up.

The biggest factor in making money with Squidoo or any other platform is that you have to do a lot of writing. Putting decent to great quality writing on these sites is one part but you have to spend time writing for other sites and give your Hubpages or Squidoo sites the links to give them a boost. For instance, whenever I want to promote a product (to make money) I’ll usually start with Hubpages, do a decent quality product review with pictures and good content that isn’t just filler, play with the layout (add a pic and text module under the pic, put it in the right hand corner and make the text look like a caption and you’ll be amazed at your conversion) and overall spend some decent time on it. From there I’ll take the general stuff I’ve learned about the product, the people who use it/looking to buy it, other products that I can compare to it and I’ll write 1-2 infobarrels, 1-2 squidoo lenses, perhaps something on Bukisa (which counts for crap), xomba, associated content, then go for article directories that have revenue share (snipsly, allthatsolive, yousaytoo), then start hitting the article directories such ezinearticles, amazines, articlesupport, articlealley, articlesbase to really beef up the backlinks. If you’re really serious about making some money online, you’ve either got to spend money and have someone else do it, or put in the hours to do it yourself.

If you’ve bought into all of my hype about Squidoo, you should think about joining up. In fact, it’s a good idea to sign up for Hubpages and Infobarrel if you haven’t already. Once you have your accounts set up (should take you less than 10 minutes), pick one topic and write 3 articles on each site with the second two on each site pointing to the first one and the first one on Squidoo and Infobarrel pointing towards the top Hubpages article. This should take you a grand total of about 3 hours and if you give it a little time (close to 2 months you should start to see some results). More articles equals more links equals faster results.

I hope to be putting together a plan in the (not so) near future on how to create a system for making money online for free. It certainly possible to make money spending absolutely nothing, but it’s a lot harder that way. Because I don’t update the blog as much as I should, you may want to sign up for the RSS feed so you don’t miss my awesome system (said sarcastically).

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3 Responses to “13. Make Money with Squidoo”

  1. sandra said:

    Hi Reed
    I enjoyed reading some of your post but most of it is over my head. I have been trying to sell art on etsy but to no avail. I see other people doing really well but I can’t break the ice. I am a season artist/photographer/grapicdesigner. I also use zazzle to create theme stores using mostly clip art and I also make progressive political t-shirts and I am good at it. However I get so few hits. Once I advertised on a radio talk show that was progressive and i got lots of hits and enough money to make my investment back but it was too expensive to do it for more than a couple of weeks.
    do you have any suggestions on how to make art sites work for me?
    I would give you my politcal zazzle site but If you are not of the same persuasion, you could be offended.
    So maybe you could look at one of my design shops and give me your opinion.
    http://www.zazzle.com/fabties
    Anyway I hope your writing endover keep working for you. I was trying to find one of your sites on squido to look at but I haven’t run across a link.
    All the best,

    Sandra

  2. Reed said:

    Hey Sandra, thanks for stopping by and I only hope that I can answer your questions/help you out. I checked out your store and it seems that you’re pretty good with the graphic design; it would something I just could never figure out. Let’s see if we can get you some more hits.

    There are a number of different ways to let people find out about your work but basically it all comes down to marketing. Based on what you’ve told me, your best interests are going to be finding people with the same political ideology and/or artistic taste (as in the case with your Fabties example). One of the best ways to do this is with things like Facebook and various forums where you find there are people having conversations that you think are relevant. While it may take some time to find them and to develop a presence (you don’t want to just show up and drop a link to your store – it’s too spammy) you will be more likely to have people relate and purchase your work.

    Another way (there are many more that I’m not that familiar with) is to decide on certain terms that you think would fit a description of your work. For instance “Van Gogh Shirts” or “Cat Ties”. From there you use websites like Squidoo, Hubpages, InfoBarrel, Associated Content, Ezine Articles, GoArticles and literally anywhere else you can find that will allow you to write an article and include a link to your shop. You should always use your descriptive phrase (Cat Ties) as the words in your links. Think of these articles as free flyers that you are putting on people’s cars or posting on bulletin boards. The more of these you make the better chance someone will see them PLUS the links that you use will help to improve your position in the results that search engines display.

    Keep in mind that this is a very simplistic description. You probably won’t find success the first time out, but the more and more and more that you do it, the better the chances that you’ll connect with someone.

    Best of luck with your online business adventures and I hope that you see lots of success

  3. Marion Gidwani said:

    I have been looking for a way to supplement my current full time income with an extra stream of money through freelance writing. hubpages looks like a good option to not only write and get involved in a community, but to make that money I’m looking to make. I know it won’t be easy, as you point out, but I am willing to work hard to make excellent hubpages that make money for me. I love it.

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